Why selling your home could be easier this year

The rebound in housing market activity registered at the start of the year has continued, with property website Zoopla predicting a 10% increase of total home sales in 2024

The latest Zoopla House Price Index shows that the number of homes for sale are a fifth higher than a year ago, with buyer demand also up 11% and sales agreed 15% higher than this time last year, which is evidence of greater buyer confidence and more realism on pricing by sellers.

The North East, where sales are up 17% and London up 16% have led the rebound in sales. The UK rate of house price inflation has slowed to -0.5%, up from a low of -1.4% in October 2023. Slowing house price falls is a trend recorded across all regions of the UK.

Hide Ad
Hide Ad

Five English regions are still registering annual price falls of up to -2.1%, with house price growth now in positive territory across the remaining four regions of England, as well as Wales, Scotland and Northern Ireland where annual price inflation is 4.3%.

Side view of a young couple looking at window display at real estate officeSide view of a young couple looking at window display at real estate office
Side view of a young couple looking at window display at real estate office

Firmer pricing of homes is evidence that house prices do not need to fall to support sales: supported by the fact estate agents are agreeing an average of six new sales a month, versus 5.2 this time last year.

The UK rate of house price inflation has slowed to -0.5%, up from a low of -1.4% in October 2023 and slowing house price falls is a trend recorded across all regions of the UK.

Five English are regions are still registering annual price falls of up to -2.1%, with house price growth now in positive territory across the remaining four regions of England, as well as Wales, Scotland and Northern Ireland where annual price inflation is 4.3%.

Hide Ad
Hide Ad

Firmer pricing of homes is evidence that house prices do not need to fall to support sales: supported by the fact estate agents are agreeing an average of six new sales a month, versus 5.2 this time last year.

Zoopla says there is a three-speed housing market with tangible impacts on the cost of a home depending on location. Southern England regions, covering the Eastern, South East and South West regions, outside London, have registered the largest annual price falls. Rising mortgage rates and reduced household buyer power have hit these markets with the average home price at £344,000 - an increase of £80,800, or 30% above the UK average.

London performs differently to the rest of southern England. While it is the most expensive housing market, with an average price of £534,000, it is a market that has registered much lower levels of house price inflation over the last seven years. Affordability has been improving slowly over this time opening the market up to more potential buyers than before.

The rebound in demand and low growth in the available supply of homes for sale (just 7% higher v 21% for the UK) explains why the annual rate of price inflation is improving more quickly than the southern England regions.

Hide Ad
Hide Ad

As for the rest of the UK, including Yorkshire, while house price growth has slowed rapidly over the last 12 months, annual price falls have been very limited across the rest of the UK where house prices are at or below the UK average. In Yorkshire, the average house price is £185,400, 30% lower than the national average.

Zoopla analysts add that falling mortgage rates have supported the upturn in activity along with faster growth in household incomes. Mortgage rates are back to where they were a year ago with lenders now pulling mortgage deals priced below 4% as the cost of finance used to fund mortgages has increased modestly in recent weeks. Buyers should anticipate mortgage rates of four to five per cent over much of 2024.

Commenting on the latest report, Richard Donnell, Executive Director at Zoopla says: “The housing market has proved very resilient to higher mortgage rates and cost of living

pressures. More sales and more sellers shows growing confidence amongst households and evidence that 4-5% mortgage rates are not a barrier to improving market conditions.

Hide Ad
Hide Ad

“The momentum in new sales being agreed has been building for the last five months and the sales market is on track for 1.1m sales over 2024 supported by new sellers coming to the market. While sales are set to increase we don’t expect house price growth to accelerate further in 2024. ”