Unilever warns price increases are not yet past their peak

Marmite to Ben & Jerry’s ice-cream maker Unilever has warned price increases are not likely to peak until at least the second half of 2023, and said cost pressures would hold back profitability over the year ahead.
By Greg Wright
Published 9th Feb 2023, 09:00 BST

The consumer goods giant said while inflation is set to ease back towards the end of 2023, price growth will “remain high” in the first half as it still looks to offset an extra 1.5bn euros (£1.3bn) of costs over the year.

The group reported annual underlying operating profits edging up 0.5 per cent to 9.7bn euros (£8.6bn) in 2022, while it saw sales lift 9 per cent as it hiked prices in the face of soaring costs.

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It lifted prices by 11.3 per cent over the year and by 13.3 per cent in the final three months, which impacted sales by volume – down 2.1 per cent in 2022.

Marmite to Ben & Jerry’s ice-cream maker Unilever has warned price hikes are not likely to peak until at least the second half of 2023, and said cost pressures would hold back profitability over the year ahead.Marmite to Ben & Jerry’s ice-cream maker Unilever has warned price hikes are not likely to peak until at least the second half of 2023, and said cost pressures would hold back profitability over the year ahead.
Marmite to Ben & Jerry’s ice-cream maker Unilever has warned price hikes are not likely to peak until at least the second half of 2023, and said cost pressures would hold back profitability over the year ahead.

Unilever said sales by volume will continue to fall over the first six months of 2023 before improving in the final half as price growth eases, but said “it is too early to say whether volume will turn positive in the second half”.

The group said that as a result it expects to deliver “only a modest improvement in underlying operating margin in the full year”.

Sales on an underlying basis are expected to grow in the “upper half” of its long-term goal for 3 per cent to 5 per cent.

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Unilever chief financial officer Graeme Pitkethly said: “We think we are past the peak of inflation, but not yet past peak pricing.

“If there’s a peak for pricing, it starts in the second half of this year. We all hope we get there as quickly as possible.”

The group’s results showed statutory pre-tax profits rose to 10.3 billion euros (£9.1 billion) up from 8.6 billion euros (£7.6 billion) in 2021.

Outgoing chief executive Alan Jope said: “Unilever delivered a year of strong top-line growth in challenging macroeconomic conditions.

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“Despite sharp rises in material costs, we have prioritised stepping up our brand and marketing investment.

“There is more to do, but the changes we have made mean that we start 2023 with momentum, setting us up well for delivering another year of higher growth, which remains our first priority.”

Unilever announced at the end of last month that former Heinz executive Hein Schumacher would replace Mr Jope when he retires later this year.

Mr Schumacher will take over on July 1 after a one-month handover with Mr Jope, who announced in September his plans to retire after five years at the helm.

Inflationary pressures have affected the performance of companies across a wide variety of sectors over the last year.